Masterminds
behind PUROS

Founded by Petra and Uroš, PUROS brings top industry expertise with a fresh perspective to the consulting business. Drawing directly from hands-on experience in automotive, luxury, technology and pharmaceuticals sectors, we deliver strategic solutions rooted in real-world success to drive innovation and growth.

Uros & Petra - About us
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Discover PUROS

Empowering Businesses, Together

Dynamic & Innovative Leaders

PUROS, founded by Petra and Uroš, is a dynamic company that redefines how businesses thrive. Our founders bring together unique perspectives: Petra, a remarkable biologist with a holistic vision, and Uroš, a technology enthusiast with a people-first approach.

Expertise & Collaborative Solutions

Our exceptional team, backed by industry-leading consultants with proven track records, takes a fresh and innovative approach to every project. We collaborate closely with clients to understand their unique needs and deliver tailored solutions that exceed expectations.

Empowering Business Success

As a strategic partner, we empower businesses to achieve their goals, surpass the competition, and stay ahead in their industries. Creativity, collaboration, and a deep understanding of client needs are the foundation of our success-driven approach.

TEAM

The man behind the vison

<span class='text-lime'>Uroš</span> Rosa

Uroš Rosa

The man who grow the company from 50 million EUR to 190 million EUR in revenue, while increasing the EBIT margin threefold

A visionary leader driving innovation and growth with a strong focus on team development and technology. Uroš holds a Ph.D. in Mechanical Engineering and an INSEAD business education, blending technical expertise with strategic acumen and entrepreneurial spirit. As Akrapovič’s former CEO, Uroš achieved significant growth, quadrupling revenue and tripling EBIT margins, while implementing cutting-edge processes. His expertise spans high-performance racing teams and premium automotive and motorcycle manufacturers.

Akrapovič Awards during his leadership

  • 16 Red Dot Design Awards

  • 24 Best Brand Design Awards Automotive exhausts

  • 30 Best Brand Design Awards Motorcycle exhausts

  • In 2018, Akrapovič, under Uroš’s leadership as CEO, was recognized as one of the 1000 Companies to Inspire Europe by London Stock Exchange

“Life is like a race, except there are no free practices or qualifying.”
~ U. Rosa

Awards

Winner

European CEO Award 2017

EXPERTS

Collaborating with Experts,
Delivering Results

We collaborate with a pool of experts specializing in areas such as IT, lean manufacturing, process optimization, marketing and communication, design and general management, ensuring comprehensive solutions for diverse challenges.

<span>Jost</span> Capito

Jost Capito

A Visionary Leader in High-Performance Engineering and Team Management

<span>Denis</span> Mišković

Denis Mišković

Driving Global Brand Growth with Strategic Vision and Creative Leadership

<span>Gordan</span> Sket

Gordan Sket

Visionary IT Manager Driving Innovation

<span>Nik</span> Klemenc

Nik Klemenc

Crafting Seamless Digital Experiences

<span>Mira</span> Ćirović

Mira Ćirović

A Masterful Communicator Crafting Success

<span>Janez</span> Gradišek

Janez Gradišek

A Distinguished Lean Six Sigma Expert

CONTACT

Transform your potential into performance with us today

We focus on the core elements of success: People, Products, and Customers. With precision and expertise, we unlock your true potential, driving measurable results in today’s fast-paced world.